Netflix Unveils New Original Programs Targeted Towards Children

Netflix Unveils New Original Programs Targeted Towards Children

LEGO is coming to Netflix, as the on-demand streaming service is looking to expand its offerings of original programming.

Two new original series from the LEGO brand will come to Netflix next year. LEGO: Bionicle: The Journey to One is set to appear during the first quarter of 2016, while another series, Lego Friends: The Power of Friendship will make its debut in the second quarter.

LEGO: Bionicle: The Journey to One is based on LEGO’s popular line of robot-like action figures called Bionicles that users construct themselves. Bionicles were originally available from 2001 to 2010. The line was relaunched in a reboot earlier this year.

LEGO Friends: The Power of Friendship will follow a group of girls and their dog as they live in their home town of Heartlake City. The series is said to contain lots of music.

Netflix is also planning to launch other original series also aimed towards children.

Dawn of the Croods is being currently developed by DreamWorks Animation.

Saban Brands, makers of the popular series Power Rangers is launching a new show titled Glitter Force in December. The series is an adaptation of the Japanese anime Smile PreCure.

A show about teenage musicians called Lost & Found Music Studios is set to arrive in early 2016.

In 2017, two more children shows, Buddy Thunderstruck, which is from Americans Greetings Entertainment, and Las Leyendas, an animated series based on a Mexican film trilogy, are set to make their respective debuts on Netflix.

The streaming service believes that children are a big part of their audience, and representatives say that they want to make a stronger effort to market towards kids.

Director of Children’s Content for Netflix Andy Yeatman said, “Roughly half of our 65 million members around the world regularly watch kids content and with the addition of these seven diverse original series we are continuing our strong investment in kids programming. We know kids love Netflix and that’s in part because they never really outgrow us. We program and recommend new TV shows and movies from preschool through their teen years and into adulthood.”

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